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AIM FIRST! A CX DISCIPLINE MOST LEADERS MISS
-- by Jamey Lutz While traveling to a distant village, a man noticed something remarkable. On a large tree stood a perfectly painted bull’s‑eye with an arrow lodged directly in the center. A few miles later, he spotted another. And another. Every arrow, dead center. Eventually, he discovered the “master archer”: a confident ten‑year‑old girl. When he asked how she achieved such flawless precision, she smiled and said: “I shoot the arrow first… then I draw the bull’s‑eye aroun
Jamey Lutz
Jan 193 min read


DON'T DIE WITH YOUR MUSIC STILL IN YOU: LIVING & LEADING WITH NO REGRETS
-- by Jamey Lutz The late author and teacher Dr. Wayne Dyer often challenged audiences with a simple but profound reminder: “Don’t die with your music still in you.” Dr. Dyer wasn’t talking about literal music, of course. He was talking about the gifts, convictions, ideas, and purpose each of us carries — the contribution we’re uniquely designed to bring into the world. For leaders, this quote hits especially hard. Because leadership isn’t just a role. It’s stewardship. And f
Jamey Lutz
Dec 29, 20253 min read


ABOVE THE LINE: LEADING WITH CLARITY & COURAGE
-- by Jamey Lutz In every conversation, every decision, every moment—we stand at a line. It’s not drawn in ink or carved in stone. It’s invisible, yet unmistakable. A boundary between two mindsets: one that lifts, and one that limits. Above the line is ownership, curiosity, and accountability. It’s the posture of a learner, a coach, a high-trust leader. It asks, “What can I learn? How can I contribute?” It powers culture, strengthens resolve, and multiplies leadership impac
Jamey Lutz
Oct 14, 20253 min read


"What Am I Capable Of?"— A Paradigm-Shifting Question for Leaders
-- by Jamey Lutz As someone who’s spent years immersed in the world of leadership development, marketplace culture, and human behavior,...
Jamey Lutz
Oct 1, 20252 min read


BURN THE BOATS: WHY EFFECTIVE LEADERS ELIMINATE THE ESCAPE HATCH
-- by Jamey Lutz What non-negotiables define your culture? In 1519, Spanish conquistador Hernán Cortés made a decision that would echo...
Jamey Lutz
Sep 14, 20252 min read


The Edison Effect: Unlocking Team-Based Innovation
-- by Jamey Lutz The way a team plays as a whole determines its success. You may have the greatest bunch of individual stars in the world, but if they don’t play together, the club won’t be worth a dime. —Babe Ruth Views of achievement in our formative years are largely based on an assumption that success is a solo pursuit. Grades, test scores, and personal accolades shape our early trajectory—from college admissions to career entry. Likewise, our individual performance withi
Jamey Lutz
Sep 3, 20253 min read


WHY EMPOWERMENT FAILS — AND HOW TO FIX IT
-- by Jamey Lutz In too many organizations, the people at the top have all the authority and none of the information, while people on the...
Jamey Lutz
Aug 11, 20253 min read


THE WIND-TESTED LEADER: A GUIDE TO GROWTH BY DESIGN
-- by Jamey Lutz More than three decades ago, a group of scientists launched a highly unconventional project named Biosphere 2. The project consisted of a 3.14-acre biodome (a type of greenhouse), complete with numerous miniature ecosystems, including a rain forest, desert, ocean, mangrove swamp, savanna, and rural farm. The biodome was completely self-contained, meaning no air, water, soil, or other elements could enter or exit. Among the major goals of Biosphere 2 was to h
Jamey Lutz
Aug 1, 20253 min read


Why Hearing Your Customers Isn’t the Same as Listening to Them
Ever been in a conversation where someone clearly wasn’t paying attention? One of my favorite examples goes like this: A husband hears...
Jamey Lutz
Jul 23, 20253 min read


THE HIDDEN LINK BETWEEN RECOGNITION AND ACCOUNTABILITY
-- by Jamey Lutz The Recognition and Accountability Paradox At first glance, recognition and accountability may seem like unrelated...
Jamey Lutz
Jul 10, 20252 min read


EGG ROLLS AND EYE ROLES: THE DANGEROUS GAME OF GREAT PRODUCT, POOR SERVICE
-- by Jamey Lutz A great product cannot forever overcome poor service. There’s a Chinese restaurant my family has been frequenting for...
Jamey Lutz
Jun 24, 20252 min read


CULTURE IN THE CRACKS: THE SUBTLE MOMENTS THAT SPEAK VOLUMES
-- by Jamey Lutz Seemingly small things create huge impact! It’s tempting to believe that culture is built in conference rooms and...
Jamey Lutz
Jun 20, 20253 min read


BAD NEWS TRAVELS FAST—SO SHOULD YOU!
By Jamey Lutz— The Temptation to Wait In 2010, BP faced one of the worst environmental disasters in history—the Deepwater Horizon oil...
Jamey Lutz
Jun 15, 20253 min read


Designing Cultures that Last
By Jamey Lutz— Be wary of perceived shortcuts! Designing an exceptional workplace isn’t a checkbox activity—it’s a continuous journey of...
Jamey Lutz
Jun 3, 20252 min read


HANGING BANNERS AND BUILDING DYNASTIES
By Jamey Lutz— Are you and your team committed to hanging corporate banners? Some of my fondest collegiate memories revolve around the...
Jamey Lutz
May 23, 20253 min read


Watch Your Words: How Leaders Shape Culture Through Communication
By Jamey Lutz— Effective communication is more than a leadership skill—it’s a foundational pillar of trust, engagement, and...
Jamey Lutz
May 16, 20253 min read


Climate Control: 6 Strategies to Cultivate Workplace Engagement
By Jamey Lutz— How would you describe your organizational climate? Many organizational leaders intuitively understand that a motivated...
Jamey Lutz
Apr 30, 20253 min read


mere satisfaction is simply not good enough!
By Jamey Lutz— Customer loyalty is deeply rooted in perception. In fact, 70% of loyalty is influenced by how customers feel they are...
Jamey Lutz
Apr 24, 20252 min read


Customer-Centric Leadership: Let the Numbers Take Care of Themselves
By Jamey Lutz— Focus first on people... not numbers. In his excellent book Reset , author Dan Heath challenges us to ask a...
Jamey Lutz
Apr 14, 20252 min read


The Better Sameness Dilemma: Rethinking Customer Experience
By Jamey Lutz— Standing Out in a Sea of Sameness In today's fast-paced and highly competitive business world, many organizations fall...
Jamey Lutz
Apr 2, 20253 min read
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