By Jamey Lutz— Customer loyalty is deeply rooted in perception. In fact, 70% of loyalty is influenced by how customers feel they are...

By Jamey Lutz— Focus first on people... not numbers. In his excellent book Reset , author Dan Heath challenges us to ask a...

By Jamey Lutz — Years ago, Wharton management professor and best-selling author Adam Grant studied a group of college students hired to...

By Jamey Lutz— Standing Out in a Sea of Sameness In today's fast-paced and highly competitive business world, many organizations fall...

By Jamey Lutz— A few years ago, I had the privilege of attending an enlightening keynote address at a management symposium in Atlanta....

By Jamey Lutz — Have you ever had a companion—human or animal—who taught you more about leadership than any book ever could? Someone who...

By Jamey Lutz— Armed with a handful of presentation slides, an overhead projector and a large supply of test samples, twenty-six-year-old...

By Jamey Lutz — Legend has it that on the heels of a long and treacherous journey across the Atlantic Ocean in 1519, Spanish conquistador...

By Jamey Lutz — South of mainland Japan, where the East China Sea meets the Pacific Ocean, lies the magnificent island of Okinawa. Also...

By Jamey Lutz and Chip Bell— A newlywed couple spent the first part of their honeymoon at the Disney World Magic Kingdom, followed by...

By Jamey Lutz— The Biblical parable of the wise and foolish builders illustrates the importance of constructing one’s life from the...

By Jamey Lutz— You like to think that you’re immune to the stuff… oh yeah It’s closer to the truth to say you can’t get enough You know...

By Jamey Lutz— Few things stir the emotions of sports fans like a great comeback. When virtually all rational hope has evaporated,...